For businesses

scale your product org without the chaos.

Expert product coaching, advisory and consultancy to help your business thrive.

Explore the 7 dysfunctions of scaling businesses

A short diagnostic to help your business determine what’s normal and what should be fixed now (and how) to support scale.

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Scale confidently with the right partner By your side.

Work with me if:

✔️ You’re a business that’s scaling or undergoing transformation
✔️ You are not seeing the ROI on your product team

✔️ Your team needs to scale fast – up-skilling, hiring, and delivering under pressure

✔️ The pressure is intense, and you’re worried about retention

I’m the right partner for:

  • Series A-C high-growth businesses

  • Larger corporates scaling divisions or adopting product operating models

Get in touch
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Work with me

  • product coaching


    Upskill and retain your best talent with expert coaching. Co-create a package just for you to include:

    Individual leadership coaching options on the leaders page

    ✓ 60 or 90 minute group coaching for up to 8 people

    ✓ Select from a library of topics, or create your own topic

    ✓ Flexible payment options

    From £500 a month

  • Product advisory


    Boost your product mindset and feel confident in all your decisions.

    1 day a week to 1 day a month support

    Highly personalised goals prepared and refined each month

    ✓ Includes workshops, coaching, shadowing and hands-on support

    Lifetime Substack access

    Flexible payment options

    From £2100 a month

  • Fractional CPO


    Fill in your product leadership gaps by hiring a CPO part-ttime.

    1 to 3 days hands-on leadership

    Highly personalised goals agreed up-front and revised as we go

    ✓ Starts with a full audit to assess where your product org is at now

    ✓ Often includes full-scale transformation to increase product org engagement and performance

    Invoiced monthly

    From £1350 a day for 3 months minimum.

Try a free 30-minute consultation

Get in touch

Case studies

FTSE 100 Bank Transformation

The challenge
This bank was shifting to a product operating model. The leadership team of one area wanted external coaching support to transform a team of 300 with confidence.

My role
I coached a 12-person cross-functional leadership team, combining individual coaching on influence and change leadership with group coaching to embed good practices across the wider organisation.

The impact
Five months in, they saw a 40% improvement in perceived outcomes, with leaders more confident in driving change and teams embedding product ways of working.

We couldn’t have achieved the pace of product transformation we have without Emma’s support.
— Ben, Head of Product

Series A, B2B AI Saas Fintech org reset

The challenge
The Head of Product went on maternity leave just as the company entered its scale-up phase. With limited product leadership in-house, they risked losing direction.

My role
As fractional CPO, I ran a product audit and identified key blockers: unclear direction, ownership gaps, and a structure that didn’t fit their product portfolio. I reshaped the operating model, made key hires, and improved communication - unblocking delivery.

The impact
Within nine months, revenue was up, the new team was thriving, and the company was launching innovative and impactful products again.

Emma’s experience and impartial position were invaluable. We now have a product function fit to scale and drive material value for our customers.
— Jamie, COO

Series A, Strategic confidence

The challenge
The CEO brought me in 6 months after raising funding. They were struggling with supporting two platforms and no clear path to migration.

My role
As product advisor, I helped them undertake a customer journey mapping exercise, and audit to assess their north star, and make a case for moving onto the tech platform.

The impact
In 3 months of working together they had clarity in their path forwards, and undertook an execution phase where they migrated all their operations onto the new platform within 6 months.

She effortlessly collaborated across teams, ensuring alignment with our strategic goals during a complex platform migration.
— Daniel, CEO